Many people simply don't seem to understand how vital it is to have an email list. You can find it on nearly every Internet marketing site on the Internet "The Money Is In The List". I have been in the IM scene for at least 5 years and one question that constantly comes up is "I use safelists, should I be using my own list?"
Here we are going to answer this question and hopefully give you a clearer idea on how you should manage your email marketing.
We'll start off with safelists. This is a membership web site made up of hundreds or even thousands of people who are into Internet marketing. Typically, you have the choice to join gratis but 99% of these web sites have additional features for individuals who wish to pay for them. Once you sign up you will be receiving emails from other folks who are also a member of the web site. Almost all safelists will feature a link in the email that you have to click so you can get credits. At this juncture, you can trade your credits for sending out mailings to other members, and when they get your email they must click the credit link to get credits and they see your web site when they do.
The big issue with safelists is that no one is there to pay for anything. Even though you may make a sale here and there by utilizing these safelists, it is not sufficient to make it worth your while.
These safelists could be employed for other forms of marketing which are worthwhile. Using safelists is actually a good way for Internet marketers to start growing an email list of their own. You merely provide something of value for free in exchange for people's email addresses. In a short span of time you will have an email list of your own you can email every time you want without clicking safelist links to earn credits.
When it comes to growing your own email list, if you wish to succeed in the long run as an Internet marketer, this is something you need to do. If you ask anybody who has been in the IM scene for a while they will tell you that you can generate approximately $1 each month for every person you have on your own email list. Now, I know what you're thinking, "One dollar, yay", but if you think about it this way 100 people equals $100 and 1,000 people equals $1,000 are you starting to understand how crucial it is now?
Don't misinterpret me, you are not charging these people $1 a month for being on your mailing list. What this means is when you email your mailing list with a good subject line and good content in the email marketing a good product, you can expect to make approximately 1 sale for every 50 people on your email list each month. This is only an example, but if every sale you close makes you $50, there is your $1 per person each month.
You can even send out a different offer to your mailing list daily. Also, there is no limit to how big you can develop your mailing list. Also, you are not limited on how you build your mailing list, feel free to utilize any method you want. Safelists can help you to develop your list but there are a lot of other methods to list building. You can start a blog and have people sign up to your list to be updated when you publish a new post. You can take advantage of traffic exchanges and other no-cost programs to help you build your mailing list. In essence, the sky is the limit when it comes to building a list.
And so back to the initial question on what type of mailing list should you utilize, whether you should grow your own or make use of safelists. And the answer is both, use safelists to start developing your own email list.
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